Analytics basics
Learn how to interpret the Last 30 Days chart, switch between classes, and use the data to drive follow-up.
TeachKit surfaces high-level analytics right inside your dashboard so you can act without exporting data first. Start with the Students dashboard—every number there updates in real time as you filter.
Switch between global and class-level views
Use the All Classes dropdown on the Students page to decide which dataset to explore. When you pick a class, TeachKit:
- Refreshes the Last 30 Days chart with activity from that single course.
- Updates the totals for Students, Visitors, Revenue, and Purchases.
- Limits the roster list and CSV export to matching enrollments.
Return to All Classes to compare performance across your entire catalog.
Read the Last 30 Days chart
The stacked bar chart plots four key signals each day:
- Students — the number of learners currently enrolled.
- Visitors — unique viewers landing on your class pages.
- Revenue — the dollars collected through Stripe.
- Purchases — completed checkouts that granted access.
Hover over a bar to see exact counts. Look for spikes or gaps that hint at marketing wins, checkout issues, or seasonality.
Combine analytics with roster tools
Scroll down to the roster and apply a search to focus on a specific family, district, or cohort. The analytics stay in sync with your filters so you always know how many people match the list you’re reviewing.
Use the data to decide what action to take:
- A spike in visitors without purchases may signal a pricing or messaging issue—open the class landing page and iterate.
- Flat revenue alongside growing students could mean new enrollments are coming from bundles or manual grants—check your checkout links.
- High purchases but low student totals suggest churn—contact affected learners or reach out with reminders.
Export raw data for deeper analysis
Click Download CSV whenever you need to explore numbers outside TeachKit. You’ll get a row for each student in the current view, ready for pivot tables or mail merges.
Treat the Students dashboard as your pulse check. Visit it regularly to understand how classes are performing and to spot when you need to intervene.